Collateral: Richmond, VA graphic design
Advertising: Richmond, VA advertising
Identity: Richmond, VA logo design and brand enhancement
Interactive: Richmond, VA Web site design
Home: BooSmithCreative
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An integrated marketing and identity campaign created by BooSmithCreative included logo, sales brochure, stationery and Web site design

Integrated identity campaign

This financial company sought a total redesign of their print and interactive marketing assets. Elements included logo refinement, a six-panel folio with enclosure and custom-designed seal, line card with sheath, personal calling cards and corporate communications items. In addition, the corporate Web site was completely retooled.

Global graphics and copy style reinforced the company's brand image as a consistently reliable and financially sound business partner.

There is real magic in enthusiasm.
It spells the difference between mediocrity and accomplishment. –Norman Vincent Peale