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Graphic design: product catalog design, illustration and copywriting

24-page product reference catalog

The concept was to provide customers with a reference catalog that featured a particular segment of the company's product offerings –  in this case, work zone safety products.

This direction allowed our client to highlight specific attributes of each of the products. Color-coded sections provided closeup photography, illustrations and detailed copy points, which helped customers make informed decisions before placing their order.

There is real magic in enthusiasm.
It spells the difference between mediocrity and accomplishment. –Norman Vincent Peale